Global Aerospace deploys new aviation safety poster series

Global Aerospace deploys new aviation safety poster series

2-Nov-2011 Source: Global Aerospace

Global Aerospace, Inc., a leading provider of aerospace insurance products and services, has introduced a new poster series as part of its ongoing commitment to fostering greater safety among its customers and the aviation community at large. The posters were revealed at the National Business Aviation Association (NBAA) Annual Meeting & Convention in Las Vegas on October 10, 2011.

The posters focus on four essential aspects of a proactive safety culture: Planning, Prevention, Response and Recovery. They are designed to be used to enhance the Safety Promotion pillar of a Safety Management System and are available free of charge to aviation professionals, safety managers and risk managers.

Delivered on a quarterly basis throughout 2012, interested parties can order a set of the posters by contacting Global Aerospace at or by visiting the company’s SM4 safety program website

“Our customers want an insurance partner who supports their safety initiatives,” said Jeffery Bruno, Chief Underwriting Officer at Global Aerospace. “The poster series is a dynamic new tool to help aviation companies fulfill the safety promotion component of a comprehensive safety management system.”

Richard Keltner, the leader of Global’s SM4 program said, “A vital component of a safety management system is the promotion of safety through frequent reminders to employees and other stakeholders. The posters were designed to do just that.”

In addition to this dynamic poster series, Global Aerospace offers other valuable safety resources to the aviation community including: a safety resource website; training seminars featuring numerous thought leaders in aviation safety; safety newsletters; and other instructional resources.

The posters were designed by The Creative Alliance, a Colorado-based branding and communications firm specializing in general aviation marketing.

About Global Aerospace
Global Aerospace is the world’s leading provider of aerospace insurance with a worldwide portfolio of clients engaged in every aspect of the aviation and space industries. Headquartered in London, Global Aerospace has offices in Canada, Paris, Zurich and throughout the United States. Across the world, the company employs more than 350 people. With experience dating back to the 1920s, the company’s underwriting is backed by a pool of high quality insurance companies representing some of the most respected names in the business.

Planning Poster
This poster is designed to remind your team that a systematic approach to planning is an essential part of your safety program. When you plan appropriately, you take the time to consider multiple potential outcomes. In that way, a plan helps your program become predictive, not merely reactive. The process of effective planning strengthens your organization by reinforcing responsibilities and authorities. Clarity, Preparation, Improvement and Prediction: these are key parts of a truly effective approach to planning.

Prevention Poster
This poster reinforces our belief that you and your team can create a prevention-oriented approach to safety that drops your risk to a point that is as low as practical. Safety is a game you can win. Your approach must be broad in its scope because it must lead to safety not only in the aircraft but also on the maintenance floor, in the dispatch office and in your car during your daily commute. A 24/7/365 focus is the only path to 24/7/365 safety. This poster will also help you and your teammates remember that accountability and professionalism are the keys to prevention. Because nothing is lost and no one is hurt in a mishap that never happens.

Response Poster
Just when you think you have it all figured out, something will happen to remind you that you might not have all the answers. Pay attention to the details but also keep a focus on the big picture. This poster also serves to remind safety leaders that every response is viewed under a spotlight. How you respond will be seen by your teammates and potentially by people outside your organization. Response is often a public performance. And that can be a good thing.

Recovery Poster
This poster will serve to remind your team that recovery is one of the primary goals of your safety system. Your program exists to predict and avoid mishaps. But when they occur, your culture is strengthened when you create an effective incident recovery process. Your recovery plan and process differs from your immediate response to mishaps because you must think long-term. Effective recovery, in some cases, may take years. Use of all available resources is essential. Develop a cooperative relationship within your organization and with all the available support organizations in your community.

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