5-Nov-2013Source: BDN Aerospace Marketing
BDN Aerospace Marketing (BDN) has released a comprehensive directory of 300 aerospace and defense trade shows and events. The directory is available now for download at www.bdnaerospace.com/white-papers. The trade show and event directory was created as a helpful resource for marketers to use as they plan and budget for 2014. For user convenience, two directories are... Read more
2-Aug-2013Source: HAI
BDN Aerospace Marketing Is Offering a Complimentary Consultation and Recommendations to Help Companies Improve Their Marketing Effectiveness HAI Members, click here to enter BDN Aerospace Marketing’s store. Remember, you must be logged in to access the mall. Others click here to join HAI and enter the Mall.... Read more
20-Jul-2012Source: BDN Aerospace Marketing
BDN Aerospace Marketing (BDN) has published the results of a survey that assessed the industry’s understanding and use of marketing measurement techniques. Survey results show that aerospace marketers want to measure their performance and show that their efforts are important to the bottom line. But most do not know how to implement a meaningful program,... Read more
7-May-2012Source: Arizona Republic
Article profiling BDN Aerospace Marketing -Â BDN’s three partners, Mark Bennett, Kyle Davis and Grace Nakazawa, met while working at McDonnell Douglas, where the idea to start a company arose after the company split off into MD Helicopters. (see full story)... Read more
1-May-2012Source: BDN Aerospace Marketing
BDN Aerospace Marketing (BDN) is surveying hundreds of marketing and communications professionals this week to assess the industry’s understanding and use of marketing measurement techniques. BDN regularly conducts original, aerospace-specific research to assist communications and marketing professionals and gain insight into industry beliefs, practices and trends. Recent, non-aerospace-focused studies indicate that fewer than 50 percent... Read more
18-Jan-2012Source: BDN Aerospace Marketing
Greg Setter has joined BDN Aerospace Marketing as an Account Director, focusing on strategic planning and account services at the agency. BDN is a team of marketing communications experts that works exclusively with aerospace industry clients. A seasoned aviation communications professional with over 25 years of experience, Setter comes to BDN from Honeywell Aerospace, where... Read more
5-Apr-2011Source: BDN Aerospace Marketing
Sam Jantzen has joined BDN Aerospace Marketing as the company’s Vice President of Sales and Marketing. BDN is a team of marketing communications experts that works exclusively with aerospace industry clients. In the new role, Jantzen continues an illustrious business aviation career that has included senior executive positions with Cessna Aircraft, Fairchild Aircraft, Commuter Air... Read more
4-Oct-2010Source: BDN Aerospace Marketing
Ready to jump on the Facebook bandwagon to help market your business? The experts at BDN Aerospace Marketing are supportive, but advise industry marketers to look before they leap. The company’s newest White Paper, “Should my business have a Facebook page?†is available at www.bdnaerospace.com or http://tinyurl.com/bdnaerospace More and more aerospace and aviation industry clients... Read more
18-Feb-2010Source: BDN Aerospace Marketing
Despite an overall industry decline, 83 percent of helicopter trade show exhibitors plan to attend the same number or more shows this year — and 70 percent are maintaining or increasing their spending per show. These findings come from a recent BDN Aerospace Marketing survey about trade show participation and effectiveness. Full survey results, including... Read more
29-Jan-2010Source: BDN Aerospace Marketing
BDN Aerospace Marketing (BDN), the rotorcraft industry’s leading provider of specialized integrated marketing solutions, is developing exclusive new data and expert analysis specifically to guide informed decision making about trade show selection and attendance. Thousands of rotorcraft industry professionals will receive an online survey this week, and are encouraged to participate. “Trade shows often represent... Read more
